Trickbox Live Streams new Fashion Collections from London, Paris and Milan

Earlier in the Autumn, Trickbox took to the runway to live stream three fashion shows in London, Milan and Paris for Oxford Fashion Studio. Putting independent designers on the map by showcasing their collections during the four major Spring/Summer and Autumn/Winter fashion weeks in New York, London, Milan and Paris,  Oxford Fashion Studio is a dedicated team of pioneering fashion industry experts, committed to the nurture of raw, authentic design talent.

Tiffany Saunders, Runway Director, Oxford Fashion Studio says, “Colliding creators, industry leaders and influencers across the globe, we showcase originality where, when and how it counts. Builders of a new community of individuality,  we disrupt fashion for the good of creativity: giving independent designers with integrity, substance and soul the international exposure they deserve.”

The shows take place every September/October and February/March time, correlating with New York, London, Milan and Paris Fashion Weeks, since 2015. This season, Oxford Fashion Studio decided to have a live stream. Seats for designer's personal guests are limited as Oxford Fashion Studio has to prioritise press/buyers/stockists and influencers on its guest lists to gain maximum exposure for its designers. Having the live stream enables designer's nearest and dearest around the world to watch the show as well as media or stockists that are unable to attend.

For the three shows, Trickbox provided a multi-camera vision mix from the creative crew onsite, delivered to Facebook and YouTube via LiveU and cloud distribution.  Tiffany adds, “As well as delivering to Facebook and YouTube, we were also able to embed our live stream link onto Fashion Week Online to reach a wider audience outside of our usual network. We were able to do this as Trickbox created the embed link a day prior to the show enabling us to upload it onto the Fashion Week schedule.”



Banner Image Credit - Nasheli Juliana
Thumbnail Image Credit - Leonie Mergen